Enterprise 2.0

Brands now need to engage in a two-way conversation with their users/consumers by:

1. Having a corporate blog and actively blogging - we will help you create your blog and assist you in understanding what to write about. We will also write the blog content for you if needed.
2. Having a dominant presence on all the right social networks - we will create a marketing strategy that's customized for your brand. Using our expertise, we will build, manage and maintain all your social profiles, allowing you to get the most out of these channels.
3. Responding to consumers' comments and posts – we will respond appropriately and timely to all consumer feedback and help you build your positive online reputation.

Recruitment 2.0

Social networks have replaced job boards and companies looking for skilled, savvy employees now have a plethora of options for recruitment online. Recruiting through social networks allows unprecedented reach in terms of potential employees and amount of information available on each candidate, with the added bonus of being one of the most cost-effective recruitment tools around. We have the experience to guide you through the recruitment process on social networks and make sure you get the most out of this incredibly powerful recruitment tool.

Website Product Enhancment

What kind of messaging should you place on your Website? What sort of features would make your Website/product more social and viral? What type of content would keep your target audience on your website for longer periods of time and always coming back for more? We will help you create the best, most engaging consumer experience possible on the Web and beyond.

Exposure in the Blogosphere

What is the right way to approach bloggers in order to receive positive coverage in the blogosphere?

Even if you have a great product and a solid messaging strategy, you still need to have relationships with today's influencers in the consumer marketplace. Our extensive network of worldwide connections with top and niche bloggers helps brands get the exposure they need.

Brand Monitoring

Companies nowadays have understood the importance of blogging and many have already jumped on the bandwagon while others still remain behind. However, it’s important to remember that not all blogs are created equal, and many companies that blog are still not able to achieve significant branding, a community connection and wide distribution goals.

Blonde 2.0 has the extensive experience that is necessary to make your company blog into a vibrant, dynamic outlet of your company's marketing agenda as well as achieving goals like specific keyword search engine optimization and massive distributed branding/marketing. We can assist in the design process, creation of content and ensure viral distribution throughout the web.

Social Media Marketing

How do you reach your target audience on the social networks and create a buzz in the most effective manner? How do you continue the conversation about your brand without being “spammy”? How do you build relationships with your consumers/users?

We will help you create an effective online buzz campaign for your brand that engages customers and encourages them to share their experience with others. Using our smart targeting tools we are able to target the audience that would be most interested in your brand and through our large network we are able to get you the maximum exposure that you need.

Social Widget Development

Social applications and widgets are a great way to promote your brand because they allow your users to promote you. But widgets must give added value to those who install them otherwise they will fail. Want to create an application for Facebook but not sure what type? Trying to get as many bloggers as possible to install your new widget? We’ll help you understand the key factors that will cause your application/widget to become viral and successful. We can also create that customized widget for you.

Branding, Positioning and Brand Monitoring

Not sure how to brand or position yourself? Can't think of a good slogan? Wondering who your competitors are? We’ll help you research your competitive landscape and understand how to put yourself in the best position in the market. We will help you differentiate your brand, make your message unique, research your potential market and gear up to launch your Website or product successfully.

In addition, we will do all your brand monitoring for you. How do you manage your brand’s image on the Web? How do you make sure that when someone Googles your brand’s name, the results they find are the ones that you want them to see? We will monitor your brand and product names across the web; in blogs, forums and social networks, keeping you updated about where the online conversation is taking your company. We will manage your online image and respond appropriately to comments and blog posts while giving you the best reputation for prompt, efficient response.

Business Development

Blonde 2.0 will come up with the ideas to develop your product to its maximum potential. Once coming up with the best business development strategy, Blonde 2.0 will utilize its worldwide network of connections with global corporations and assist your company in creating the partnerships necessary to help your business grow further, increase its market share and succeed. One successful partnership, can lead your company a long way.