Posts Tagged ‘conference’

5 Reasons Why You Want To Be At PIVOT

Thursday, July 1st, 2010

The Pivot conference is revving up again, scheduled to hit the Big Apple on the 17th – 19th of October, 2010. If you have anything to do with the marketing sweet spot of 18 – 34 year old generation ‘T’ (Techies), then you should definitely consider stopping by.

Why?  5 reasons for you:

Reason 1- First off, Pivot is the premiere brouhaha where ad agencies and brand marketers gather to discuss the styles, attitudes, preferences and technologies of said age bracket. Let’s face it, the trends in this marketing demographic change faster than Facebook’s privacy settings. So if you want any form of a heads up about what was, what is and what will be, for the hipsters of hi-tech, PIVOT’s a good place to start.

Reason 2- Need we mention that the fastest growing industry on the web is social media, and still, SM giants like Facebook and Twitter have yet to monetize themselves to the point of profitability (poor guys). Pretty much all of them are primarily looking toward advertising models to turn that around and reach projected revenue marks in the tens of billions. It’s probably a good idea then to hear from the proverbial horse’s mouth (i.e. The ad and marketing industry) exactly what kind of models we can expect to see being used to hit these mammoth numbers.

Reason 3-Then there’s social gaming. One of the hottest sub-sectors of of social media today. If there is one thing that has effectively lobotomized the greatest minds of business school theorists, it’s the meteoric rise of social gaming. No one could have predicted just how popular it would become, but people like Evan Cohen, GM of Foursquare and scheduled speaker at Pivot, are probably your best bet for the inside scoop on where social gaming is going. Which brings us to reason #4.

Reason 4- Some of the most qualified names in the industry are going to give their take on the above issues and more, including (but not limited to):

  • Brian Solis, Founder, FutureWorks
  • Samir Arora, Founder, Chairman and CEO, Glam Media
  • Evan Cohen, General Manager, Foursquare
  • Sam Decker, Chief Marketing Officer, Bazaarvoice
  • Esther Dyson, Founder, EDVenture Holdings
  • Stefan Weitz, Director of Bing Search (Microsoft)
  • Scott K. Wilder, GM Communities, Intuit
  • Michelle Bonat, CEO, RumbaFish
  • Wendy Lea, CEO, Get Satisfaction

How many reasons is that so far, 4? What was that last one? Oh yeah:

Reason 5- Blonde Readers will receive a 20% discount when you register with this promo code:

T2BAP201

Why? Because we’re awesome and we take care of our own. Stick with us kid, and life will be good.

So in conclusion, if you want to be on the dishing out end of being able to say to your friends “That’s so five minutes ago” instead of on the receiving end – and if you’re between semi to very cool … Then make sure you’re at PIVOT.

Videos From My TC50 Trip

Tuesday, September 22nd, 2009

TC50 was a blast. Lots of startups, action, Geek celebs, the works. My favorite part of the trip was reuniting with my good mates from the Silicon Valley and London tech scene. Below you’ll find two videos. The first showing Robin Wauters’ (TechCrunch Reporter) and Mike Butcher’s (Founder of TechCrunch Europe) feedback regarding this year’s conference.  I shot the video in a beautiful Chinese restaurant we ate at, the oldest Chinese restaurant in SF’s ChinaTown, overlooking the beautiful SF view. Wauters and Butcher talk about their impressions from TC50 this year, what startups they liked the most, what they felt was different this year than last year and more.
The second video is a short interview I did with Randi Zuckerberg at the Digg Swigg event that I was invited to. We discuss what’s new on Facebook, what’s coming up in Facebook’s future and more. Randi is one of the sweetest gals I know. We met at the DLD conference in Munich last year and have kept in touch ever since.

Hope you enjoy ‘em!