Facebook Chat
So this morning I get on Facebook and guess what I find? Facebook Chat. Yes it was expected, but it was also a nice suprise.
Since I have I almost 900 friends on Facebook, you can imagine the number of IM’s I’ve been receiving. I find myself spending even MORE hours on Facebook today (if that’s even possible).
This feature will definitely add to the stickiness of the site and also make Facebook a more cohesive community I believe. With chat, its much easier to keep in touch with a larger number of contacts than through private messaging.
The feature is also advantageous for marketers who are looking for constant interaction with individuals in their communities. However marketers should be cautious not to turn chat into yet another spamming tool (like what happened with Super Wall) because this will definitely cause everyone to list themselves as “unavailable”.
I would also advise you to be careful of approaching bloggers in this manner. IM can be quite intrusive to one’s privacy and approaching bloggers through chat, is not a good idea. These approaches should be made by private messaging.
It’s a known fact that many of us already use FaceBook as our main email platform (even though there are many improvements to be made here as well). Now that we have Facebook Chat, seems like Gmail with its chat is becoming even more dispensible.
Anyways, I’d be happy to hear what you guys think about Facebook chat. Love it? Hate it?
